Ever have something you’re procrastinating doing? Something that you know you have to do, but for whatever reason something is holding you back?
That was me last week. It felt like part of a project was hanging over my head, and while I’musually very diligent about digging in and getting things done, I found myself coming up with excuses…..mostly because it involved a computer program I’d never used, and I wasn’t very keen on learning.
So you might wonder what happened……?
Well, yesterday I decided to pack in the excuses and get down to business. I sat down and mapped out what needed to be done, and this afternoon I got a good chunk of the work done.
And you know that feeling you get when you accomplish something? Well, it definitely felt good to get over that initial “hump” that had caused me to avoid it in the first place!
I know that for many small business owners, especially wellness practitioners, it’s easy to procrastinate on marketing their business. It can feel like the last on a big list of things “to do”, overwhelming, and many people just don’t know where to start. I’m guessing it’s not what attracted you to your line of work, and may not be your favourite thing to do. (I know that is most certainly the case with a number of my clients!)
I’d like to encourage you to “Go for it!” Jump in and get started!
Wondering where to start marketing your small business? As a starting point – I’ve got several blog posts that will be useful when learning how to market a small business. Check out “Back to Marketing Basics – Part I” or “Back to Marketing Basics – Part II”
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